Tuesday, June 9, 2015
The brilliance of the land It on the Plan It of the earth on the land of butters Up,
that is a simple steam of kettle dreams but the reality is the hugs on the scene,
a great hello the excitement of the beams Lighting that Face with smiles of greats!!
To task the term of the agreement on the shallow has brought to the sentence a supper on the done,
in Pleasant to tack the Horse on the Form looking to the Onward Forward wonder of a fantastic real!!
The storms subject no blanket the Open Venue to A growth,
it is the sunshine on the horizon that dawn of lathered reins,
this bridle of fantastic the braids on the shown,
mills to Rice and Roams to trail blazing this World of the drone`d.
To laugh and speak with Met the search is to be ever so grateful for the port,
a good pine on the Jung in the bell of the Free is the length on the lanes in the Energy!!
Market studies in potential demographics will determine locations of *stores/*barns/*stables/*clinics, *etc. Once an 'area' has been chosen, the following will determine the pattern of growth. One *bricks&mortar will be opened not exceeding 3000 sq. feet for 'Hard Copy' stores, subsequent locations will follow; A map creating a virtual circle, connecting all the locations (Ferry Transfer recommended).
Not less than seven or more than ten sites will support the next move.
Choosing a center of all Locales we will open a distribution center. We will supply all the *stores,etc, in the area from this location. It will carry an inventory level of est. $800,000.00 dollars up to One Million in Cause.
Each store will support an inventory level of $150,000.00 dollars and not more than $225,000.00 dollars. The 'distribution center' will also be a Retail Store. All merchandise will be displayed in the same fashion as all stores I.E. *etc with Vast selection being the draw for an Equine customer (take a grain of salt)!! Included in this location will be a Three to Four Stall barn with An Area designed to accommodate proper fitting of Saddles for Horse&Rider. This location will be in a rural area and within a 200 mile radius of the *stores*etc. it will support. This location will be 25 to 30 thousand square feet.
By implementing the above plan for growth of the companies we will enable the companies to increase buying power in an area that will ALREADY have established business. The ability to supply the customer within one business day will separate us from our competitions. We will also be able to tailor an area and target a market on specific discipline for the Equine customer, with relative ease and low cost of movement of product. This savings will be passed on to the customers.
The distribution centers will also not sit idle, in process the distribution center will produce income from the Equine customer who would like a vast selection of specific fittings for their horse or person.
Furthermore this location could support a Large Animal Veterinarian (Only) and A Shoer if the designs were put in for 'each' venue.
Grass Roots Growth
A 'Trailer' with our advertisement prominently displayed on each side will travel the Fair and Show circuit. We will go to local and State events and supply customers with Equine products and a visit to 'The Fox Hole'.
The Fox Hole
Tea & Coffee to go. Crumpets croissants, bagels with cream cheese, cookies & other baked goods.
In The Off Season
Scheduled visits to Horse Barns.
The current market in the US is 112 billion dollars. There is one mass market retailer State Line Tack (no longer applicable). Due to the reputation and product that they carry this will not be a competitor but an ally. We are able to monopolize on the fact they carry products that are below the standard. Although this does supply a certain customer base we will attract the customer that want to have the "old time" experience. State Line Tack will supply the market we are not interested in, such as product with expiration dates. State Line Tack has been perceived as having low prices and now that they have opened inside of PetsMarts they have the generic, low price, warehouse mentality attached to them. They do run occasional sales which are far below market price structure (i.e. vetwrap, wormer) however the pricing on all other name brands are not competitive. The only product below average market is State Line Tack brands; although this does not sell well and has a high return factor due to poor quality. They are moving away from State Line Tack brand name and returning to name brands. They have found Equine customers are name brand loyal.
There are no other mass market competitors, only small ones and two store independents.. Their fear of the giant State Line Tack has stalled in there current growth.
**All estimated dollars are perked to date appropriates of Futures on the gamed because this Business Plan was written on scratch paper in '06 while I was drinking coffee at a local cafe.
Cougar this reality sith the grocer on the turns at the barn of dallops,
the be seech on that stirrup of the rubber band on the known Jock to Terminal grace,
as that is the Stable of the Arena on the Supervision from Western to english Riding the geared,
shift with the wait to say that the Professional on Trailer to CETA @Woodside Horse Park bracelet,
that purchase Copy to stat. State in car of the off to speak an Essay of Comp`d,
great ex Pector to cough of phlegm as the Strangles to Needles that disposal of Office`d keeper,
in this Disk Us to Sat a Tall on Shades inch the Drill as that is the Peanut role`R on Pole.
Flag to a Saddle that jump Makers standard Lunge till the Banker states the get Upper grands dole,
graham to Track Vet the large Horsemen in drive Same in the best of the show Mule sat Tires bold.
In the Hound to that pot Belly stove on the Wood,
stoke with my Taster and vomit This did,
down on the longside to learning the Collect,
in Natural impulsion I saw this to Crook,
ask Not that the List did List on the List of the List On the Facebook to Over boards Toll,
a price to the Knee`cd that jockey to take 'Cause cravers are Always disked to the blow!!
Jung to a Plan that feel the Boned,
stagger to dill and Oscar My err`d big Bro,
My Brother eddie or Eddy or Ed is still the doodlebug at Ever in Mad,
that Magazine makes to Creature Features be Grown,
a little of Deacon and a Lot on the Gave!!
Cream color Spinach the Popeye to Oil,
this Olive is beets that garden of pose,
An gel Ick ka Was riding and I screamed in Dial horse,
the Lonely did pick slow`d to understand Prints!!
Instant to stable the Bank of the stow,
round to that letter the A not the bow,
rinse on the plenty gather deep Stone,
the foot in the Wheel is spraining the Combed!!
Shock Ra to Chakra to Shaw Craw or Sun,
is the Distal the barrel of Rum,
dirt jars on Pyre Ret the bowls to the Come,
down to the River and Equaled to Stunned!!
Never did I like these stirrups to brung Especially whince as the boots Magnet`d dung,
there on the Ride in a Huge differential stall a bored to the dressage made Entry to salve,
that stick Um to inside the knees on the Roll that Close Contact Lee lo to Mar thawed Be Trolled,
in between is the Milers that track to Six Teen did that Racecourse be Venue to Menus on Crumb??,
butcher be Cookie the Owe ree Oh gone,
steel Walkers that Know Workers Comp is a Doe!!
Teak is the Mahogany that Pare^Utts to Shroud sew does the Staple duc Hand sums with Grouw,
ki ki this crowd to More's riders that Core to be that release to grounds on the 'Go'
a Tonk Ka that games with KNOW of the Zest at the Paw Siff ick Ca to grip this loud KIP.
Lens walking glasses Stained with Chi Knees,
hot Chocolate whip cream the cool shown to lift,
patience that bangles the Anchor brought stew But Truss is the built and the horror waltzed the Floor.
The at festival of the Human sting is of the echo on the list Wars,
as Core aches a Foot to the rot so does the anchor brain a Shot,
in field or bastille a France on the kissed.
The I full Tower is the Mined that have bin drilled the skeet,
rifles to the Huntress on the fires of fist,
a Rim is that Rooster in the after of the Chapter`d.
Drop the Seal on the Copper in this the Rein troes,
tow a figure with the Response a Bowl`d that barfs the Staters,
graph that along down feather drink,
the blood sips Fleshed and the shot syncs sewn!!
To score the hit with Paper print stip. increases What the Outline on dipped,
does that Chalk on the Consider darn to that whore or is that horizon of sit speaking sum More's,
cree Vat shun is dung.
Paints on the stool is a Pigeon of the Massage to Creation once in the day,
towards a steer or the Cats on That grow be of a guild knot the Liner`d,
tack as the Barter to Crown of the to It remains on the fees to skate Ice.
Talk touch that Hand in the shake of the Eyes browse to the enter and bankers are bland,
shook down with Fester to books that due scribe Make a Earthquake with under desk Venue`d.
Ask the Education of the City born Raised,
San Francisco in Action Practiced the Hosed,
fires on the Ring to Whistles that blown,
circus with Sour the bred is a Dose.
Now on the Poe purr to badge that Shield,
make Goods to the Sinew and Descript with that Face,
trek on the Emergency Broadcasting Net Works discuss that its Not the discussion of lets!!
Apron to Tied cuff that key to a debt Communication is central to delving with Bets,
should the Elementary Flag of the Ode to that Scout would than the Shock be of a great set,
did that sake to the Play say on Slapping a Cheek bring lathered or Sweats to be the be Freaked,
can to the String on the Soup of the Ping shall the Beach not Sand the Orca still flings.
In Nature to charts that Lift of the Ore training to Bee Hives the bats and the Chores,
trumpets and done Gin that Vodka of Neet add in the Still and liquids gone stint,
shive to a Lung that tongue of the Yoke,
bing is the Rubber of the Tree in a Cork!!
Doors slam to C.B. that trigger for WHAT does the lease on the Shoulder aware to that Sheet,
tick its to Road stirred the light on the Harness`d,
would not the be Leaf shift while its leaved.
Stormer Stopper can't Sir fear in the Hearth Years to that jump In at the scare of the Ports,
hangman that Horse hoop a basket Balls sort Did not the begin aft the Ripe of the Shin??.
Tap dancers braids that drudge in the Trough can the Cow of the Dairy be buttering towns,
shriek is a Nor 'Mal' to serenity Force outer to bells those Plan its that spinned,
dizzy gander the Goose or the Stuck does Knot that shingle Named bye the Torque,
fright to a Platter the China bowl sink barn`d to be Stable of the Mules in a Scot.
Toy let to scraper the Plaster in Lathe bounce with that Framer the picture jells Prose,
at shredders that Faxing to Pro Files ribbed do Not the Consider delivery shells,
like the eggs Cracking Omelet its ledgers on Fried baked and the Steamers that cheesier Silo,
mills in that Auction to the Engineers real Slaughter Housed branches to scream with a give`d.
Shards of the 60's bellow the Shem,
chimney on Catholics to Whom was the Far,
concentration Camps that deep Seat,
know Won believes till the answer is Swift!!